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PALO ALTO

CONCOURS d'ELEGANCE

2008 Automotive Exhibition

Marketing Campaign

DELIVERABLES

Large Poster Signage

Role: Art Direction + Digital Illustration

Agency: Creative-i 

Prince sure wasn't singing about a Yugo.

The Palo Alto Concours d'Elegance is an annual automotive exhibition that brings together enthusiasts of classics, musclecars, and customs, all vying for prizes and distinctions. Our task was to feature "America's Sports Car”, the Corvette. Each poster creates a unique and relatable personality with the use of custom typography, digital illustration, and clever headlines.

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© 2021 John Dela Cruz

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